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Publication evidence certificate

Maximizing E-E-A-T with Author Boxes: A Key Strategy for Google News and Discover Success

Site signatureSignature verified

This record’s cryptographic signature was checked against the site signing key in its supplied Website Identity evidence. Signing-time authorization remains indeterminate. This does not verify the author’s identity, ownership, or the truth of the content.

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Bitcoin timestampBlockchain verified

The OpenTimestamps proof links this record’s exact manifest fingerprint to a confirmed Bitcoin block. This establishes that the fingerprint existed by the block’s timestamp. It does not verify authorship, ownership, or the claimed publication date.

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https://brianwinum.com/maximizing-e-e-a-t-with-author-boxes-a-key-strategy-for-google-news-and-discover-success/

Source author
Brian Winum

As attributed by the publisher

Source publisher
Brian Winum

Publisher-submitted attribution

First published by source

Publisher-reported date

The evidence behind this record

Submission signature

The submission was authenticated using the key enrolled for the source site.

Verified

Manifest digest

The retained manifest bytes match the SHA-256 digest in the signed submission.

Verified

Publisher site control

A signed public HTTPS challenge verified control of the source site during enrollment. This does not verify author identity, ownership, or continuing control.

Verified at enrollment

Native ContentLedger evidence

The record-scoped Bundle v3 passed the current portable verifier. Manifest bytes and source attribution match this certificate. Signing authorization remains a separate limitation.

Valid with limitations

Native record signature

Cryptographic signature result for the submitted record; this does not independently establish publisher or author identity.

Verified

Bitcoin timestamp

The complete proof binds this manifest to a Bitcoin block checked against the repository’s trusted mainnet node. Block time is not a verified publication date.

Bitcoin anchor verified

Checked · Block 974530 · View Bitcoin block

Live source content

The source page has not been fetched or compared with the submitted content fingerprint.

Not checked

A history that stays intact.

04 public records

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  1. 04

    Publication revision recordedLatest

    1015b042-6673-4293-a792-031f761ddc0d
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  2. 03

    Publication revision recorded

    91822be2-0861-4a0b-89fb-63bd60cd97c8
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  3. 02

    Publication revision recorded

    0255d189-c5b4-497c-83d2-026f72619100
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  4. 01

    First publication recorded

    9a4fdc33-0eeb-4a62-9651-cb8bd9279c10
    View record 01

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Record 04

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Manifest bytes · SHA-256

30f7e3e9df7402940e6b6c0c02540c3d72a4a0c8f23b37ea368efede71cce2bc

Identifies the manifest file, not a fresh comparison with the live article.

Submission bytes · SHA-256

a0a68ba34c1ad8c1cc84a6530f79d7abbec871418087473d0894a17e510aa3bc
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Inspect manifest metadata
{
  "$schema": "https://brianwinum.com/?wal_manifest_schema=2",
  "digests": [
    {
      "algorithm": "sha-256",
      "canonicalization": "wp-contentledger-content-v1",
      "scope": "canonical-content",
      "value": "9585189bc385b343116a48ff7d9e82076b38e7fd5ce1fffc6d7c478ed5059b6a"
    }
  ],
  "entryId": "urn:uuid:5eb15330-6e7e-4be9-aa1f-8a736950c461",
  "evidenceScope": [
    "canonical-content-integrity",
    "publisher-controlled-recording"
  ],
  "generator": {
    "name": "WP ContentLedger",
    "version": "0.13.29"
  },
  "limitations": [
    "Origin evidence does not by itself prove legal ownership, original authorship, first publication, or third-party preservation.",
    "Internet Archive status and later evidence artifacts are maintained separately so this immutable manifest is never rewritten."
  ],
  "manifestVersion": "2.0",
  "provenance": {
    "evidenceCapturedAt": "2026-11-03T21:51:26+00:00",
    "recordSource": "bulk",
    "sealedFromPreviouslyCapturedEvidence": false
  },
  "sealedAt": "2026-11-03T21:51:26+00:00",
  "subject": {
    "author": {
      "name": "Brian Winum",
      "url": "https://brianwinum.com/author/brian-winum/"
    },
    "canonicalUrl": "https://brianwinum.com/maximizing-e-e-a-t-with-author-boxes-a-key-strategy-for-google-news-and-discover-success/",
    "dateModified": "2026-07-28T20:30:31+00:00",
    "datePublished": "2024-06-01T09:00:00+00:00",
    "description": "An author box looks like a design element. In competitive and YMYL niches, it's one of the clearest E-E-A-T signals you control. Here's how to build one that actually communicates credentials to Google, starting with Person schema.",
    "featuredImage": "https://brianwinum.com/wp-content/uploads/2026/07/maximizing-eeat-author-boxes-google-news-discover-success-featured-robot-stacking-boxes-branded.webp",
    "language": "en-US",
    "postType": "post",
    "publisher": {
      "name": "Brian Winum",
      "url": "https://brianwinum.com/"
    },
    "taxonomies": {
      "category": [
        {
          "name": "Blog",
          "slug": "blog"
        },
        {
          "name": "SEO",
          "slug": "seo"
        }
      ],
      "post_tag": [
        {
          "name": "EEAT",
          "slug": "eeat"
        },
        {
          "name": "Google Discover",
          "slug": "google-discover"
        },
        {
          "name": "Google News",
          "slug": "google-news"
        },
        {
          "name": "YMYL",
          "slug": "ymyl"
        }
      ]
    },
    "title": "Maximizing E-E-A-T with Author Boxes: A Key Strategy for Google News and Discover Success",
    "type": "WebPage"
  }
}

This record documents submitted publication metadata and evidence. It does not establish legal ownership, original authorship, accuracy of the source material, or an independently verified publication time.